If you, as a consumer, are willing to pay seven to ten cents more per cup for fair trade coffee because it guarantees a coffee farmer a better life then you are doing the right thing. It helps a coffee farmer Read More
Artisan coffee roasting is a marriage of science and sensibility. The science involves controlling the roasting medium via the roasters knowledge of the roasting machine, the raw product (green beans) and the Read More
Here we are. The doorway into a world of new tastes and experiences. As we have mentioned, coffee taste can vary considerably from farm to farm and region to region and it will take years or decades to
Nothing exhibits a roaster’s taste, talent and craft better than a cup of unpretentious black coffee. If you have been contemplating the switch, perhaps it is time to take the leap of faith again, though not with the substandard cuppa Read More
Coffee Beans Are Sorted
To maintain a high quality product, all coffee beans are sorted to determine whether beans are usable or defective. There are three different ways this process occurs: by hand, by conveyor assistance
Which Social Media Platform to Start your Campaign?
You will give treats, you will give a discount or you found another way to motivate your customers to post about you on Social Media.
Media Accounts and reaching to people who are already aware how good your service is, you should make your customers post about your cafe so you can reach your potential customer target group. When one customer Read More
How do you attract new customers to your coffee shop beyond the people that walk by or are already familiar with your shop? A good location, unique and consumer-friendly environment, an alternate product offering Read More
Use coarse ground coffee that resembles sea salt in your press, and measure 2 tablespoons per 6 ounces of water.
TIP: Remember, coffee is like produce. Buy it often; store it
STEP ONE – CHOOSE THE RIGHT GRIND
For a flat bottom filter, use a medium grind that resembles sea salt. Cone filters use a finer grind that resembles granulated sugar.
STEP FOUR – POUR AND PAUSE
Use hot water that’s just off the boil and fill the cone halfway to saturate the grounds. Pause for 10 seconds and let the coffee
STEP FIVE - POUR AND ENJOY
Serve and enjoy.
Pro-Tips: Serve in tall glasses with ice for a mellower flavor, or skip the ice for a bolder, more intense brew.